“Great things are done by a series
of small things brought together.” – Vincent Van Gogh
Thanks for dropping by.
I’m a creative professional with a focus on art direction, content design, and UX writing, currently sharpening my UI and visual storytelling skills to step fully into Creative Direction. My path hasn’t been linear—before this, I worked across content and design, which gives me a broader perspective when shaping campaigns, products, and experiences.
About Colene
Most bios make you sound like a machine built only for work. I’ve been guilty of that too. However, the truth is that what I bring to the table is more than just meeting deadlines.
I don’t think like an “industry lifer.”
I come into projects with fresh eyes, sharp instincts, and a focus on human connection. I ask the questions that others skip, and I use design and storytelling to build trust—whether it’s in a product interface, a brand identity, or a campaign.
What drives me:
🎨 Creativity with purpose
I believe art direction is more than making things “look good.” It’s about shaping stories that spark recognition, curiosity, and trust.
📚 Learning and experimenting
Every new tool, platform, or idea is another way to think laterally. I thrive when I’m learning and bringing that back to the work.
⚡ Action over red tape
I enjoy building momentum with small wins, testing ideas, and making adjustments quickly—because creative energy is often wasted in endless committees.
My thoughts on teamwork
👑 Culture comes first
Healthy teams don’t need heavy rulebooks. Respect and collaboration should be part of the fabric, not a checklist.
🤝 Small teams = big impact
Some of my best work has come out of 2–4 person crews with the freedom to experiment. That intimacy builds results that big agencies can’t match.
🔗 Systems thinking
Creative vision only works when the foundations are solid. I’m the type to notice gaps and suggest fixing the structure before we decorate the walls.
Fun facts about me
Health journey: I lost 60 pounds in one year (and I’m going for round two).
Fantasy nerd: I’ll happily talk The Lies of Locke Lamora or Assassin’s Apprentice for hours.
Gamer at heart: 80 platinum trophies and counting.
Dog mom: Rocky runs my life (half pitbull, half rottweiler, all personality).
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